Disruptive technology or business models often leads to the demise of competitors, and because of the competitive and ruthless environment of the business industry, entrepreneurs rarely try to help competitors. Athlo Founder Matthew Mansell wants to change this and a few other things.

Matthew Mansell’s fitness app is revolutionary in how gym members interact with other members and gym facilities. Mr. Mansell believes that for his company to survive, there must be a corporation between old and new entities.

Athlo is a fitness app that helps gym members connect to one another. The app has several components, like the ability for users to curate fitness classes. One of its most unique features allows members to “rent out” their membership to other members. It is this feature that has made Athlo a disrupter in the fitness app industry.

Gyms and fitness studios were closed due to health regulations during the early stages of the Covid Pandemic. Many facilities suffered substantial financial losses. On the other hand, digital workout spaces thrived.

As restrictions began to ease and people reemerged in physical spaces, there were behavior changes. People were developing a hybrid style of working out. This concerned physical gym owners, as they were concerned about retaining membership enrollment. In this confusion, Athlo emerged as a solution and was able to be a bridge between home and public exercise.

The app is undoubtedly the next fitness unicorn, but this title does not mean Matthew Mansell plans on controlling the fitness industry. Gyms and fitness centers are instrumental to Athlo’s business model, and Mr. Mansell plans on building and maintaining relationships with gym companies. Matthew Mansell has several goals to help gyms. The first goal is to help gyms retain and better understand gym members. The second goal is to help gyms build a better financial model through member retention.

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Learn more about Mansell on https://www.rushprnews.com/2023/01/12/how-matthew-mansell-founder-of-athlo-turned-a-passion-for-fitness-into-the-next-fitness-unicorn%EF%BF%BC/